Work
Asia Merch
Born in 2023, Asia is an advertising agency that bridges the digital and physical worlds to craft new brand experiences. Recognizing a lack of connection between agencies and people in everyday life, we took action by creating a series of merch that not only spreads the agency's culture but brings people together around it. The bold typography helps us make our statement, while the color palette evokes bright tones of red to draw attention not only to our brand, but to our merch. Featuring a diverse cast, each piece is portrayed blending traditional Asian design with pride, attitude, and taste.
→ Credits:
Team: Vico Benevides, Rafael Genu. Manoel Michael, Matheus Abitbol,
Gabriel Castilho, João Paulo Cairo
Logo Design: Gabriel Ramos
Design: Manoel Michael, Matheus Abitbol, Gabriel Castilho
3D Visuals + 3D Motions: Matheus Abitbol
Motion Design: Gabriel Castilho
Production: Taís Caetano
Photography: Rodrigo Pirim
Year:
2023Role:
Graphic Design + Art Direction + 3DFeatured:
Brazilian Creative Club 2024 (Anuário) + Lürzer's Archive
Hello! I'm Matheus Abitbol, a brazilian designer blending graphic design with 3D to craft bold
and expressive visual identities. I like to explore how type, illustrations, and motion can bring
brand personalities to life. Over the past few years, I’ve worked across ad agencies and design
studios, collaborating with clients like O Globo, Havaianas, GWM, Engie, and Senna Brands.
Currently, I'm a Senior Designer at Artplan. Want to chat? Hit me up :)
Past Experience:
2025/Currenntly
↳Senior Designer at
Artplan
2023/2025
↳Designer at
Asia // The Experience Company
2022/2023
↳Jr. Designer at Estúdio Gole
+
Featured:
→ Lürzer’s Archive
→ Packaging of the World
→ World Brand Design
→ Ads of the World
→ Best of Behance
→ Unbserved
Awards:
🥈 Brasil Design Awards 2024
The Weight of Inequity (Posters)
🥉 Brasil Design Awards 2024
The Weight of Inequity (Promotional Design)
📒 Brazilian Creative Club 2024
Asia Merch (Design)
→ Email
→ Behance
→ Instagram
→ Linkedin